Inside Apple: Transactional vs Transformational Leadership

Finding a leadership style that gets results, makes your working day less painful and aligns with your company culture is a challenge.

It’s natural that we turn to business giants for inspiration, including Apple’s Steve Jobs. To understand what makes a great leader, we’ll benchmark some famous examples against a framework of transactional and transformational leadership.

• Find a leadership style that gets results
• Understand what makes a great leader
• Identify what kind of leader you want to be
• Recognise your default behaviours and their effects